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Salesforce MCC-201 Certification Exam is a valuable credential for professionals who wish to advance their career in Salesforce Marketing Cloud. Marketing Cloud Connect Essentials certification demonstrates that the individual has the knowledge and skills required to integrate and manage Marketing Cloud Connect, which is a critical component of the Salesforce ecosystem. Additionally, individuals holding this certification are highly sought after by organizations looking to implement Marketing Cloud.
To prepare for the Salesforce MCC-201 Exam, candidates can take advantage of various resources provided by Salesforce, such as official study guides, online training courses, and practice exams. These resources cover all the exam topics in detail and help candidates build their knowledge and skills to pass the exam with confidence. Additionally, candidates can join the Salesforce Trailblazer community to connect with other professionals and get valuable insights and tips on how to ace the exam. Overall, the Salesforce MCC-201 Exam is a valuable certification that demonstrates a professional's expertise in integrating Marketing Cloud and Salesforce CRM, and can open up new career opportunities in the marketing and Salesforce industries.
Salesforce MCC-201 exam focuses on the fundamentals of Marketing Cloud Connect and how it enables marketers to create a seamless and integrated experience for their customers. MCC-201 exam covers various concepts such as setting up Marketing Cloud Connect, configuring synchronization, and managing data extensions.
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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q77-Q82):
NEW QUESTION # 77
A customer wants to automate the process of sending a series of welcome emails based on the Subscriber's dat a. Emails should be sent weekly for up to five weeks. If a subscriber makes a purchase, they should stop receiving welcome emails. A Boolean flag should be set in the data extension if the subscriber makes it through the welcome series.
Which steps should be used to accomplish this in Journey Builder?
Answer: A
NEW QUESTION # 78
A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the email servers of many of the small companies with which they do business.
What step(s) should the customer take to move those subscribers back to 'Active'?
Answer: B
Explanation:
To move subscribers who have a status of 'Held' back to 'Active', NTO should extract those subscribers using a tracking extract or a data extract activity in automation studio, then import those subscribers as 'Active' using an import activity or file transfer activity in automation studio or an import wizard in email studio. This process will overwrite their status in all subscribers list and allow them to receive emails again. Contact Builder cannot mass update subscriber status in all subscribers list. Subscribers with a status of 'Held' cannot be re-enabled by contacting support unless there is a technical issue on Marketing Cloud's side that caused them to be held incorrectly. A SQL query cannot change subscriber status in all subscribers list directly. Reference: https://help.salesforce.com/articleView?id=sf.mc_es_held_status.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_es_import_subscribers.htm&type=5
NEW QUESTION # 79
Northern Trail Outfitters (NTO) wants to use Marketing Cloud to solicit customer service feedback. If a customer indicates they are unhappy with the service they have received, NTO wants a new case to be created in Service Cloud. NTO is unsure of what is possible within Marketing Cloud but would like to use as much native functionality as possible.
What approach would a consultant recommend?
Answer: B
NEW QUESTION # 80
Northern Trail Outfitters wants to target all customer who have registered to receive Push Notifications. Their app uses the Mobile Push multiple with Mobile Push SDK.
In which two ways should this segment be created?
Answer: C
NEW QUESTION # 81
Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.
Which data setup should they use for decision splits?
Answer: D
NEW QUESTION # 82
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